Articles with tag 'Marketing'

Three faculty members at Harvard Business School covered a range of economic topics surrounding Super Bowl XLIX for its online education platform, HBX. 

Facebook headquarters was the setting for a Kellogg School alumni event on big data analytics, with debate between industry leaders and faculty.

Research into online music consumer behavior yields strategies aimed at reducing music piracy, says brand management specialist at Vlerick Business School.

Success of Pope Francis in rebranding the Catholic Church in little over a year would be worthy of a ‘turnaround CEO’ case study says The Economist.