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The program begins with IE Business School’s International MBA, where students will gain the management expertise needed to flourish in the professional world. Leading experts and researchers will guide students through the fundamentals of business and leadership in today’s globalized market, covering essential topics from managerial economics, operations, accounting and strategy. Following the International MBA, students will move on to the Master in Market Research and Consumer Behavior. This curriculum is constantly updated, so you’ll stay at the forefront of the latest analytics tools and marketing strategies. You’ll acquire the qualitative and quantitative techniques to analyze and interpret huge sets of customer data and turn this information into impactful product, marketing and strategy decisions.
Program overview
Specialization
International Management / Business
Degree
MBA
Study Level
MBA
Study Mode
On Campus
The program begins with IE Business School’s International MBA, where students will gain the management expertise needed to flourish in the professional world. Leading experts and researchers will guide students through the fundamentals of business and leadership in today’s globalized market, covering essential topics from managerial economics, operations, accounting and strategy. Following the International MBA, students will move on to the Master in Market Research and Consumer Behavior. This curriculum is constantly updated, so you’ll stay at the forefront of the latest analytics tools and marketing strategies. You’ll acquire the qualitative and quantitative techniques to analyze and interpret huge sets of customer data and turn this information into impactful product, marketing and strategy decisions.
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
International MBA & Market Research and Consumer Behavior
Madrid, Madrid, Spain
19 monthsProgram duration
101,070 EURTuition Fee/year
YesScholarships
Program overview
Specialization
International Management / Business
Degree
MBA
Study Level
MBA
Study Mode
On Campus
The program begins with IE Business School’s International MBA, where students will gain the management expertise needed to flourish in the professional world. Leading experts and researchers will guide students through the fundamentals of business and leadership in today’s globalized market, covering essential topics from managerial economics, operations, accounting and strategy. Following the International MBA, students will move on to the Master in Market Research and Consumer Behavior. This curriculum is constantly updated, so you’ll stay at the forefront of the latest analytics tools and marketing strategies. You’ll acquire the qualitative and quantitative techniques to analyze and interpret huge sets of customer data and turn this information into impactful product, marketing and strategy decisions.
Program overview
Specialization
International Management / Business
Degree
MBA
Study Level
MBA
Study Mode
On Campus
The program begins with IE Business School’s International MBA, where students will gain the management expertise needed to flourish in the professional world. Leading experts and researchers will guide students through the fundamentals of business and leadership in today’s globalized market, covering essential topics from managerial economics, operations, accounting and strategy. Following the International MBA, students will move on to the Master in Market Research and Consumer Behavior. This curriculum is constantly updated, so you’ll stay at the forefront of the latest analytics tools and marketing strategies. You’ll acquire the qualitative and quantitative techniques to analyze and interpret huge sets of customer data and turn this information into impactful product, marketing and strategy decisions.
Admission requirements
Exam Scores
Important Dates
Application
Undergraduate
Tuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
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Full-Time MBA (2)