Master in Market Research and Consumer Behavior Program By IE Business School |TopMBA
Program Duration

10 monthsProgram duration

Tuitionfee

34,000 EURTuition Fee/year

Scholarship

YesScholarships

Program overview

Specialization

Marketing

Degree

Other

Study Level

Masters

Study Mode

On Campus

The Master in Market Research & Consumer Behavior is a one-of-a-kind 10-month program, combining consumer psychology with research and analytics methods fully adapted to a strategic business context. It empowers students to leverage their insight-generation capabilities with hands-on execution. As the world becomes more reliant on technology, it now requires innovation at the speed of light. This program will give you the knowledge and skill set required to guide business strategies and develop actionable plans to address the wants and needs of today's marketplace and anticipate those of tomorrow. Furthermore, it is hand-crafted and constantly updated around the needs of top industry recruiters, making you a top contender for the most competitive roles in the field.

Program overview

Specialization

Marketing

Degree

Other

Study Level

Masters

Study Mode

On Campus

The Master in Market Research & Consumer Behavior is a one-of-a-kind 10-month program, combining consumer psychology with research and analytics methods fully adapted to a strategic business context. It empowers students to leverage their insight-generation capabilities with hands-on execution. As the world becomes more reliant on technology, it now requires innovation at the speed of light. This program will give you the knowledge and skill set required to guide business strategies and develop actionable plans to address the wants and needs of today's marketplace and anticipate those of tomorrow. Furthermore, it is hand-crafted and constantly updated around the needs of top industry recruiters, making you a top contender for the most competitive roles in the field.

Admission requirements

Undergraduate

7+
100+
10 Months
Oct
  • Candidates are required to submit references or letter(s) of recommendation for acceptance
  • Candidates are required to submit an essay(s) for acceptance

Tuition fee and scholarships

Domestic Students

34,000 EUR
-

International Students

34,000 EUR
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

banner
download_icon Download Scholarship Guide

More programs from the university

Global Online MBA
::type_cta_button:: View Details
International MBA
::type_cta_button:: View Details
Master in Finance
::type_cta_button:: View Details
Postgrad programs