A Simple Résumé Update Could Result in a Higher MBA Salary

Jacqueline Brito

When working on a résumé update in pursuit of a higher MBA salary, consider replacing the passé summary or objective statement with a more powerful message: a value proposition statement.  Just as companies use these to position their products or services within the marketplace, a well-crafted value proposition statement can help you stand out amongst the competition.  As a job seeker, you are the product!

A value proposition statement provides clarity of focus, which will help you develop your own personal brand and marketing strategy. It sums up your key job responsibilities and accomplishments into one powerful statement that clearly and succinctly tells employers why they should hire you. Moreover, a value proposition statement shows your key differentiation from other applicants.   

A clear statement helps MBA salary negotiations

It has been reported by various online sources that well-trained recruiters spend on average 6 seconds reviewing a candidate’s résumé. To that end, your value proposition statement should be in line with the job you are applying for so that recruiters can quickly decide if you are a ‘right fit’ for their openings.  Make sure your statement communicates that you know how to deliver results that will impact any organization’s bottom line. This will also help prepare to negotiate your MBA salary.

More than just a résumé update

Your value proposition statement is more than just a résumé update; it’s useful off the résumé as well. You can use it in your LinkedIn profile and also as your elevator pitch. When someone asks you what you do, you will always have a powerful answer.   For example, a corporate recruiter might have a value proposition statement that reads:

“An experienced recruiter skilled at developing and managing diverse recruitment initiatives that have reduced employee turnover in heavy production areas from 70% to 35% within a two-year period, saving the company $5.5 million, and receiving two company leadership recognition awards for outstanding service.  A business leader with strong influencing and communication skills and a successful track record of working with all levels of leaders to accomplish organizational goals that have a positive impact to an organization’s bottom line.”

One final thing to remind you of when preparing your value proposition statement, how well you know yourself will become apparent based on your ability to clearly identify and acknowledge your key accomplishments relative to the responsibilities you have had.  This is your sales pitch to sell a crucial product – you. 

By Jacqueline Brito

Jacqueline Brito, SPHR, is assistant dean at Rollins College Crummer Graduate School of Business where she oversees recruiting, marketing, and admissions for the school’s MBA programs. She brings many years of corporate experience to Rollins, including key roles at the Orlando Sentinel and Orlando International Airport.