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Developing CERN’s scientific discoveries; INSEAD on why overseas travel builds creativity; and Chicago Booth asks if we trust mascots more than people.
From judging India’s potential cycling market to learning about the country’s culture of doing business, it is all part of the Cambridge Judge EMBA program.
Articles with tag 'Marketing'
Annual review of US Super Bowl advertising sees Kellogg MBA students name Microsoft’s ad championing technology as their overall winner.
By Tim Dhoul
UpdatedDeveloping CERN’s scientific discoveries; INSEAD on why overseas travel builds creativity; and Chicago Booth asks if we trust mascots more than people.
By Tim Dhoul
UpdatedOxford MBA students helped with data analysis and strategy in eyebrow-raising album release from Radiohead’s Thom Yorke.
By Tim Dhoul
UpdatedHaas School of Business kicks off its inaugural big data conference today with a look at its applications in the world financial trading.
By Tim Dhoul
UpdatedFrom judging India’s potential cycling market to learning about the country’s culture of doing business, it is all part of the Cambridge Judge EMBA program.
By Tim Dhoul
UpdatedThree events, three high-profile speakers – from Twitter CEO, Dick Costolo, to BCG’s current CEO - all taking place on a busy day at the Ross School.
By Tim Dhoul
UpdatedStrategic thinking in assessing when and where a business should compete is crucial, says a new book by a UNC Kenan-Flagler marketing professor.
By QS Contributor
Updated