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MBA in Digital Marketing The Marketing Concentration adds depth to your MBA studies by allowing you to meet very specific career goals. This concentration aims at achieving a deep understanding of customers, competitors, portfolios of brands and products, finding creative solutions to problems, and thinking critically to make sound decisions. It provides valuable preparation for those who want to follow a career path as a marketing manager or a marketing consultant, as well as for those who wish to be entrepreneurs. With marketing at the core of all businesses, this concentration will enable you to devise effective business and marketing strategies for deployment in multiple contexts.
Programme overview
Specialisations
International Management / Business, Marketing
Degree
MBA
Study Level
MBA
Study Mode
On Campus
MBA in Digital Marketing The Marketing Concentration adds depth to your MBA studies by allowing you to meet very specific career goals. This concentration aims at achieving a deep understanding of customers, competitors, portfolios of brands and products, finding creative solutions to problems, and thinking critically to make sound decisions. It provides valuable preparation for those who want to follow a career path as a marketing manager or a marketing consultant, as well as for those who wish to be entrepreneurs. With marketing at the core of all businesses, this concentration will enable you to devise effective business and marketing strategies for deployment in multiple contexts.
Admission Requirements
A bachelor’s degree from a recognised university, or equivalent.
Shortlisted candidates will be invited to attend an interview with the Programme Leader / Associate Programme Leader.
12 Months
Sep
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
MBA in Digital Marketing
City University of Hong Kong, Kowloon,, Hong Kong SAR
12 monthsProgramme duration
Programme overview
Specialisations
International Management / Business, Marketing
Degree
MBA
Study Level
MBA
Study Mode
On Campus
The Marketing Concentration adds depth to your MBA studies by allowing you to meet very specific career goals. This concentration aims at achieving a deep understanding of customers, competitors, portfolios of brands and products, finding creative solutions to problems, and thinking critically to make sound decisions. It provides valuable preparation for those who want to follow a career path as a marketing manager or a marketing consultant, as well as for those who wish to be entrepreneurs. With marketing at the core of all businesses, this concentration will enable you to devise effective business and marketing strategies for deployment in multiple contexts.
Programme overview
Specialisations
International Management / Business, Marketing
Degree
MBA
Study Level
MBA
Study Mode
On Campus
The Marketing Concentration adds depth to your MBA studies by allowing you to meet very specific career goals. This concentration aims at achieving a deep understanding of customers, competitors, portfolios of brands and products, finding creative solutions to problems, and thinking critically to make sound decisions. It provides valuable preparation for those who want to follow a career path as a marketing manager or a marketing consultant, as well as for those who wish to be entrepreneurs. With marketing at the core of all businesses, this concentration will enable you to devise effective business and marketing strategies for deployment in multiple contexts.
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to Pay For an MBA
Financing your MBA isn't easy, but with scholarships, fellowships, grants, and employer support, there are plenty of options out there.
A Comprehensive Guide to MBA Funding
Here’s everything you need to know about MBA funding - from scholarships to loans and sponsorships.
From Student Loans to Scholarships, Here’s How to Pay for Your MBA
Tuition fees can be an obstacle to MBA study. So here are five fantastic ways to sort your MBA finance.
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