The breaking news at business schools is that North America no longer dominates the MBA market. Recently, QS offered a webinar about studying an MBA/Masters in Europe. At the start of the event, the organizers pointed out in the year 2000, 80 percent of the top 40 programs were in the US. In 2018, 48 percent of the top 40 programs are in the US.
This means applicants have more options than ever before, and sometimes, deciding among them is a challenge. Indeed, 42 percent of those who participated in the webinar said they knew the kind of degree they wanted, but didn’t know where to earn it. If you’re wondering about where to attend business school, consider the following:
Where you want to work
There are a number of reasons for the dramatic change in global rankings between North America and Europe. For one, the world has become smaller. As multinational corporations seek to hire people with a global mindset, applicants are more willing to move abroad. Whether you think you’ll enjoy living and working in Europe or North America, you should start with schools in the applicable continent.
Your reason for returning to school
Many people aim to earn an MBA or even a graduate degree to change careers. You could make a switch in either Europe or North America, however, European programs tend to last one year, whereas full-time American MBA programs are usually two years.
This is significant because if you want to change careers completely, you need experience in the new field. A two-year program allows for more relevant coursework and an internship to enhance your resume or CV. If you’re simply seeking new credentials or a promotion at your current place of employment, then you might not need a two-year program.



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