Sponsored by Alliance Manchester Business School
There’s been a dramatic uptake in the number of business schools offering experiential learning opportunities in their MBA programs.
Unfortunately, the classroom can’t always capture the complexity of the professional workplace and business world in the same way experiential learning experiences can.
With increasing importance placed on experiential learning experiences in education, we spoke with Winarendra and Shilpa, two MBA students at Alliance Manchester Business School, the first business school to introduce experiential learning in the 1960s – famously known as The Manchester Method, to find out more about experiential learning and its place in the MBA curriculum.
Bridges the gap between theory and practice
Whether it’s an internship, incubator program, business competition or business simulation, these immersive experiential learning opportunities let you apply the knowledge you’ve learnt in the classroom immediately to these ‘live’ business settings.
Real-world application allows a better grasp of concepts, theories, models, strategies and processes which may not be as easy to do in the classroom.
Full-time MBA students at Alliance Manchester Business School, get 900 hours of client-facing time when they undertake three consultancy projects in a range of sectors, including not-for-profits, such as the National Trust, commercial business and international business consultancy.
Winarendra is working with a client on a neobank startup in the Middle East, which is targeting micro, small and medium-sized enterprises. We asked Winarendra his thoughts on the importance of ‘learning by doing’ and the benefits it can have.
“The AMBS projects have significantly prepared me by building up from the not-for-profit project and the commercial business project up to this final international business project, and lessons learned from those previous projects have helped massively in the effectiveness of carrying out the final project,” he said.
An opportunity to develop sought-after soft skills which can’t be taught in the classroom
Well-organized lectures, discussions and assessments can only go so far when it comes to building social skills, developing practical experience and enhancing your work ethic.
Many experiential learning opportunities encompass an international business culture, helping you gain experience in a new and unfamiliar setting.
“The major development [from the three consulting projects] has been interpersonal skills and appreciation of different working styles while working in a team environment,” said Shilpa.
“The professional skills of some of my team mates have been incredible and I have consciously tried to absorb them in my working styles.”



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