Master of Marketing Research (MMR) 11 months Postgraduate Program By University of Georgia |TopMBA
Home > Colleges > University of Georgia > Master of Marketing Research (MMR)

Master of Marketing Research (MMR) Master of Marketing Research (MMR)

Location

Correll Hall, Athens, Athens, United States
Register Get more details Shortlist Shortlist Shortlist
Program Duration

11 monthsProgram duration

Scholarship

YesScholarships

Compare Shortlist shortlist Shortlist
University CTA

Program overview

Specialisations

Marketing

Degree

Other

Study Level

Masters

Study Mode

On Campus

Our STEM-designated MMR program at the Terry College of Business was the first Master of Marketing Research program in the U.S. and is internationally regarded as the standard of comparison for such programs.

Master of Marketing Research students pass high entrance requirements to be admitted and are then immersed in a rigorous academic program with hands-on use of the same analytics tools and research methods used by marketing research industry to guide business decisions. In addition to the research tools, our program emphasizes business applications and students acquire a solid grounding in marketing strategy.

As a result, our MMR graduates are highly sought after by both the marketing research industry and market intelligence/consumer insights departments of major corporations. Our program maintains ties with many partner corporations who, acting as Advisory Board members, guide the program content for standards and relevancy. With more than 730 MMR alumni, the program’s graduates hold many leadership positions in marketing research and consumer insights.

Program overview

Specialisations

Marketing

Degree

Other

Study Level

Masters

Study Mode

On Campus

Our STEM-designated MMR program at the Terry College of Business was the first Master of Marketing Research program in the U.S. and is internationally regarded as the standard of comparison for such programs.

Master of Marketing Research students pass high entrance requirements to be admitted and are then immersed in a rigorous academic program with hands-on use of the same analytics tools and research methods used by marketing research industry to guide business decisions. In addition to the research tools, our program emphasizes business applications and students acquire a solid grounding in marketing strategy.

As a result, our MMR graduates are highly sought after by both the marketing research industry and market intelligence/consumer insights departments of major corporations. Our program maintains ties with many partner corporations who, acting as Advisory Board members, guide the program content for standards and relevancy. With more than 730 MMR alumni, the program’s graduates hold many leadership positions in marketing research and consumer insights.

Admission Requirements

8+
90+

11 Months
Jun

  • Candidates are required to submit references or letter(s) of recommendation for acceptance
  • Candidates are required to submit an essay(s) for acceptance

Tuition Fee

Scholarships

Postgrad programs 14439