Sponsored by Hong Kong University of Science and Technology
From the basics of the worldwide web, to the complexities of artificial intelligence (AI), the impact technology has on everyday life and society is huge. Rapid advancements within technology mean there’s a challenge for recruiters to find young graduate talent who have the expertise and skillset to straddle the worlds of both business and technology.
Business schools are therefore having to move just as fast as the rapid development of today’s technological advances in order to accommodate the changing traditional business landscape.
We spoke to HKUST to find out about their new business technology and analytics track, and what this means for aspiring MBA students.
Traditional MBA programs are failing to keep up with technological disruptions in business
Historically, MBA programs have held an automatic sense of respect and prestige. Traditional MBA programs teach students the fundamental basics of business, including leadership, management and soft skills, such as the ability to work in a team and being able to solve complex problems.
However, thanks to the digitalization of the business landscape, this is no longer enough. Traditional MBA programs are beginning to tire and face criticism for failing to keep up-to-date in a modern world, as it’s becoming almost counter-intuitive for MBA graduates to have a well-developed expertise of business, without also having the knowledge of how to apply technology to business and work with technical teams.
Technology has tremendous intangible benefits within the world of business, so the need for MBA programs to equip their students with a better knowledge and understanding of technology is critical. It also means students will be much better prepared for the demand by future recruiters and employers.



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