Sponsored by Durham University Business School
While the professional benefits of studying an MBA are widely known, the personal impact I can have shouldn’t be overstated.
Alastaire Allday decided to study an MBA at Durham University Business School, after suffering from burn-out in his marketing career. The opportunity to enhance his skillset was hugely appealing, but the programme had unexpected benefits too, revealing talents he hadn’tappreciated before.
TopMBA spoke to Alastaire to learn more about the transformative impact of the Durham MBA.
What led to the decision to study an MBA?
So, I had what some people might say was a pretty cool career in advertising, but by the age of 38, I was completely burnt out and no longer enjoying my job.
You could say I was part of the ‘great resignation’ but, statistically, fewer than 10 percent of people in advertising are over 45, so I saw the writing on the wall and realised it was time to future-proof myself.
I wanted to go back to school and learn new skills, as well as build on existing ones, in a way that would allow me to grow beyond the advertising industry.



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