12 monthsProgramme duration
31,100 GBPTuition Fee/year
SepStarting Month
Programme overview
Specialisations
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
- designed for graduates who wish to advance marketing expertise and develop skills to operate internationally across a range of dynamic, fast-changing environments
- advanced classes cover marketing theory and practice, allowing students with prior marketing knowledge or business experience to expand their skill set
- reflects current diversity in contemporary global marketing, spanning private, public and third sectors
Why this course?
Our International Marketing Masters offers an advanced and distinct programme of study. Core classes cover Global Strategy, Branding, Cross-Cultural Buyers, Research and Sustainability, whilst a wide range of elective classes, many of which are internationally focused, mean study can be tailored to suit individual needs and interests.
Key features of the course include:
- a teaching team with extensive research and knowledge drawn from the Department of Marketing’s long and well-established heritage in International Marketing
- experiential learning via case studies and high-calibre industry collaborations and speakers
- capstone projects with opportunity to lead a theory-based or practice-based research project
Our MSc International Marketing students come from all parts of the world, which enhances the learning experience. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a diverse spectrum of perspectives into the classroom.
Programme overview
Specialisations
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
- designed for graduates who wish to advance marketing expertise and develop skills to operate internationally across a range of dynamic, fast-changing environments
- advanced classes cover marketing theory and practice, allowing students with prior marketing knowledge or business experience to expand their skill set
- reflects current diversity in contemporary global marketing, spanning private, public and third sectors
Why this course?
Our International Marketing Masters offers an advanced and distinct programme of study. Core classes cover Global Strategy, Branding, Cross-Cultural Buyers, Research and Sustainability, whilst a wide range of elective classes, many of which are internationally focused, mean study can be tailored to suit individual needs and interests.
Key features of the course include:
- a teaching team with extensive research and knowledge drawn from the Department of Marketing’s long and well-established heritage in International Marketing
- experiential learning via case studies and high-calibre industry collaborations and speakers
- capstone projects with opportunity to lead a theory-based or practice-based research project
Our MSc International Marketing students come from all parts of the world, which enhances the learning experience. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a diverse spectrum of perspectives into the classroom.
Admission Requirements
Tuition fees
Domestic
International
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