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suitable for graduates who want to pursue a managerial career in tourism marketing
undergraduate studies in tourism or hospitality are not a prerequisite of this programme
develop an understanding of core marketing theory and apply this to the dynamic and international tourism sector through industry-specific insights and engagement
skills-based and experiential teaching supports technological, leadership, teamwork and cross-cultural upskilling to fast-track your career
Why this course? Our Tourism Marketing Masters covers core marketing theory and concepts relating to strategy, consumers, branding, research and sustainability, alongside more focused study relating to destinations, services and tourism resources.
Key features of the course include:
a teaching team with extensive research and knowledge exchange experience in tourism, as well as wider marketing disciplines
experiential learning via case studies and high-calibre industry collaborations and speakers
capstone projects with the opportunity to lead a theory-based or practice-based research project
teaching focused on transferable skills and employability prospects informed by leading tourism organisations worldwide
Our MSc Tourism Marketing Management students come from all parts of the world, which lends itself well to the international field of tourism. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a diverse spectrum of perspectives in the classroom.
Programme overview
Specialisations
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Study with us
suitable for graduates who want to pursue a managerial career in tourism marketing
undergraduate studies in tourism or hospitality are not a prerequisite of this programme
develop an understanding of core marketing theory and apply this to the dynamic and international tourism sector through industry-specific insights and engagement
skills-based and experiential teaching supports technological, leadership, teamwork and cross-cultural upskilling to fast-track your career
Why this course? Our Tourism Marketing Masters covers core marketing theory and concepts relating to strategy, consumers, branding, research and sustainability, alongside more focused study relating to destinations, services and tourism resources.
Key features of the course include:
a teaching team with extensive research and knowledge exchange experience in tourism, as well as wider marketing disciplines
experiential learning via case studies and high-calibre industry collaborations and speakers
capstone projects with the opportunity to lead a theory-based or practice-based research project
teaching focused on transferable skills and employability prospects informed by leading tourism organisations worldwide
Our MSc Tourism Marketing Management students come from all parts of the world, which lends itself well to the international field of tourism. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a diverse spectrum of perspectives in the classroom.
Admission Requirements
6.5+
80+
176+
Minimum second-class Honours degree, or overseas equivalent (view the entry requirements for your country) in any subject.
12 Months
Sep
Tuition fees
Domestic
16,800 GBP
International
31,100 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
MSc Tourism Marketing Management
199, Cathedral Street, Glasgow, GB, Glasgow, United Kingdom
12 monthsProgramme duration
31,100 GBPTuition Fee/year
SepStarting Month
Programme overview
Specialisations
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Why this course?
Our Tourism Marketing Masters covers core marketing theory and concepts relating to strategy, consumers, branding, research and sustainability, alongside more focused study relating to destinations, services and tourism resources.
Key features of the course include:
Our MSc Tourism Marketing Management students come from all parts of the world, which lends itself well to the international field of tourism. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a diverse spectrum of perspectives in the classroom.
Programme overview
Specialisations
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Why this course?
Our Tourism Marketing Masters covers core marketing theory and concepts relating to strategy, consumers, branding, research and sustainability, alongside more focused study relating to destinations, services and tourism resources.
Key features of the course include:
Our MSc Tourism Marketing Management students come from all parts of the world, which lends itself well to the international field of tourism. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a diverse spectrum of perspectives in the classroom.
Admission Requirements
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to Pay For an MBA
Financing your MBA isn't easy, but with scholarships, fellowships, grants, and employer support, there are plenty of options out there.
A Comprehensive Guide to MBA Funding
Here’s everything you need to know about MBA funding - from scholarships to loans and sponsorships.
From Student Loans to Scholarships, Here’s How to Pay for Your MBA
Tuition fees can be an obstacle to MBA study. So here are five fantastic ways to sort your MBA finance.
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